Navigating the Digital Landscape with Webdoux - A Leading Digital Marketing Agency in India

 Introduction:

In an era dominated by the digital realm, the success of any business is intricately tied to its online presence. As businesses strive to stay competitive and relevant, the role of a trusted Digital Marketing Agency becomes paramount. Enter Webdoux, a powerhouse in the digital marketing landscape, revolutionizing the way businesses connect with their audience. Join us as we explore the dynamic world of digital marketing and the innovative solutions offered by Webdoux.

The Essence of Webdoux:

At the heart of India's digital revolution, Webdoux stands out as a beacon of expertise, creativity, and strategic thinking. As a full-service Digital Marketing Agency, Webdoux offers a comprehensive suite of services tailored to meet the diverse needs of businesses across industries.

Key Offerings by Webdoux:

Search Engine Optimization (SEO):

Webdoux employs cutting-edge SEO strategies to ensure your business ranks high on search engine results. By optimizing website content, implementing keyword strategies, and staying ahead of search engine algorithms, Webdoux helps businesses enhance their online visibility.

Social Media Marketing (SMM):

In the era of social connectivity, Webdoux crafts impactful social media strategies to engage your target audience. From content creation to community management, their SMM services are designed to amplify your brand presence across popular social platforms.

Pay-Per-Click (PPC) Advertising:

Webdoux maximizes ROI with strategic PPC campaigns. By targeting the right audience through platforms like Google Ads and Bing Ads, they ensure your business gets the visibility it deserves while optimizing ad spending for efficiency.

Content Marketing:

Engaging and relevant content is the backbone of successful digital marketing. Webdoux excels in creating compelling content that resonates with your audience, driving brand awareness, and establishing thought leadership.

Web Design and Development:

A seamless and visually appealing website is crucial for online success. Webdoux's expert designers and developers create responsive and user-friendly websites that not only look great but also enhance user experience.

Why Choose Webdoux?

Proven Track Record:

With a portfolio of successful campaigns and satisfied clients, Webdoux has established itself as a reliable partner for businesses seeking digital marketing excellence.

Innovative Solutions:

Webdoux stays ahead of industry trends, utilizing the latest technologies and strategies to keep your business at the forefront of the digital landscape.

Client-Centric Approach:

Every business is unique, and Webdoux understands this. They work closely with clients to understand their goals and tailor digital marketing strategies that align with their specific objectives.

Conclusion:

In the swiftly transforming digital terrain of India, Webdoux stands out as a trailblazer, enabling businesses to flourish in the online realm. Armed with an extensive array of services and a steadfast dedication to excellence, Webdoux proves to be the digital marketing agency your business requires. Enhance your online visibility, establish connections with your audience, and achieve triumph with Webdoux as your trusted Digital Marketing Agency in India.

How to Select a Digital Marketing Company for Marketing Your Business

Marketing plays a very important role in transforming a business into a successful brand. The requirement of Digital Marketing has seen a significant rise in recent years. More and more business houses are selecting it for an extensive customer reach.

The market is flooded with several firms offering digital marketing services, but all of them are unable to fulfill your requirements and expectations. Therefore, selecting the right Digital Marketing Company in Chennai is very important for you and your business' growth. If you are looking for such a firm, here are the steps for your support:

Conduct an in-depth research

Before you hire a firm to market your business digitally, conduct an in-depth research with the support of the Internet and the people who have recently hire such a firm. Your conducted research will support you in getting familiarity with the terms and practices of Digital Marketing. Moreover, it will support you become aware of your business requirements and make a better choice.

Hire a reputed and experienced firm 

Always keep in mind that the company's industry experience along with high market reputation matters a lot for you. Such a company works for you in the best possible way to keep it earned market reputation and its experience discloses that it would have faced many challenges and learnt a lot from those challenges while serving the customers like you. You should choose an experienced and highly reputed Digital Marketing Company for marketing your business digitally.

Explore about the online presence 

You know the online presence of a marketing firm discloses that it is very active and it keeps its clients engaged by updating its blog regularly. The blog comprises of high quality, informative content that makes the clients aware what's going on in the industry. The company, which will support you market your business brand, should be able to make a brand for itself in the market.

Enquire about the tools 

The company you are going to select for your marketing campaign should use the latest techniques and tools to research, tract data and make other marketing efforts. Enquire that the company keeps itself updated with the latest developments in digital marketing or not.

Get a quote 

Before making a final decision on a Digital Marketing Company, you should ask for quotes from more than one firm. Ask the firm to mention price structures in detail. It will help you to avail high quality Digital Marketing services at a lower cost.

For more details visit us @ Webdoux

Source: ezinearticles.com

Boost Organic Traffic To Your Website With A Reliable Digital Marketing Agency

Are you planning to increase your business revenue by getting more traffic to your website through SERPs (Search Engine Result Pages)? If yes, you can do it by adopting advanced SEO strategies. Every business owner does not have expertise in SEO. So, they opt for a digital marketing agency who works on their behalf and promote their goods and services on search engines like Google. In today's fast-moving world, nobody has enough time to view various search pages. Most people click links from the top search results on Google. If your web pages are coming up on the top searches with the highly searched keywords, there are more chances to gain traffic to your website.

Implementing White Hat SEO

Google wants you to follow genuine SEO techniques and avoid practices against to Google guidelines. White hat SEO is preferred by the search engine to list your keywords on its top search results constantly. White Hat SEO should be the first thing that you should check with the digital marketing agency. The industry-specific requirements may vary for planning internet marketing techniques. However, the type of SEO activities which are going to do would remain the same. Ensure to always go for White Hat SEO with your digital marketing company in Chennai and promote your business genuinely.

Strategies As Per The Latest Google Algorithm Update

It is important to follow the internet marketing strategies as per the latest updates in Google algorithm. In SEO industry, you have to remain updated to compete with your rivals. Search engines come up with updates every now and then in their algorithm. Dependable SEO services ensure to keep this aspect in mind and take marketing steps accordingly. Before hiring any digital marketing agency, you can check out which strategies they follow to promote online portals.

Rich Content To Stay At The Top Of Search Results

Content is called king in search engine optimization. The worth of quality content plays a big role in the marketing tactic of digital marketing agencies. They hire skilled and knowledgeable writers to do the task. But, the content is more than just words and phrases in SEO. It is the entire structure of your website. The coding, images, tags, description and other stuff that is included on a website should be of good quality to drive organic traffic. Google considers the richness of the content very seriously. It is also necessary to keep on updating fresh content on your website to keep it live on SERPs.

For more details visit us @ Digital Marketing Company in Chennai

Source: markupdesigns.com

The 14 top rated digital marketing techniques for 2017

1. Content marketing trends

Content marketing has been in the top 3 for the last 3 years we have run this post, so we focus a lot on how to create an integrated content marketing strategy through advice in our content marketing toolkit.

Our research with HubSpot, illustrated in the Competing on Content infographic, shows that more businesses are now using a strategic approach (40%), so this is a trend we can expect to see continuing in 2017. We can also expect that there will be more focus on Measuring Content Marketing ROI as the cost and competition within content marketing increases.

At a practical level, Martech Guru Scott Brinker has talked about the 4th Wave of Content Marketing and I'm seeing more and more examples of interactive marketing apps - like our capability graders and also personalisation tools recommending content. Read his article, introducing it, a great read and you can check out the ionInteractive examples of interactive content marketing.

4th_wave_content_marketing_600

2. Big Data

As defined in our question, Big Data marketing applications include market and customer insight and predictive analytics.

The 3Vs of Big Data show why this is a key trend selected by many, who have experienced the increase in volume, real-time data and data formats in their business and want to exploit the value to increase sales through personalisation on websites and through email marketing through predictive analytics - a topic we have covered many times on our blog.  It's also closely tied into machine learning where Big Data is mined to identify propensity to convert given different customer characteristics and behaviour.

Big Data
Image original source from Diya Soubra in a Data Science blog - The 3Vs that define Big Data

3. Marketing Automation (including CRM, behavioural email marketing and web personalisation)

Like content marketing, marketing automation has been in the top 3 for the last 5 years we have asked this question. Many businesses still have potential for improving their automation as our research on the State of Marketing Automation shows.

To help with this knowledge gap, I think I have given more webinars and talks on Marketing Automation than on any other topic in 2016. The most common questions at the end are 'where do we start' and 'how do we get to the next level'. These questions are answered in our Email marketing and marketing automation toolkit which includes a free interactive capability review to score your use of email marketing automation. As businesses progress up the learning curve I expect more businesses to be putting lead scoring in place, or refining it and learning the best places on the journey to feature content through predictive analytics.

4. Mobile marketing (Mobile advertising, site development and apps)

Mobile was in the top 3 three years ago, but as more companies have adopted mobile responsive web design and email templates they have seen less need to focus on it, or at least there are fewer opportunities for growth.

However, research shows that retail conversion rates are significantly lower on smartphone, so there is work to be done for many businesses to optimise conversion on mobile, although they will likely always stay lower than desktop.

Mobile also has a large impact on search marketing as Google vigorously follows its mobile first mantra. To me, it's a somewhat misleading mantra, since the reality is that many web users are still using desktop, laptop and tablet devices and there is a danger with mobile responsive designs that conversion on higher resolution screens may fall if mobile optimised. Instead, leading companies are looking at adaptive mobile design approaches which have the benefit of serving more relevant, contextual content and CTAs for users and reducing load times.

'Mobile first' is also misleading if we look at the overall customer journey since often different devices may be involved at different points. So a better vision for mobile strategy is treating it as part of a multiplatform or multichannel strategy. As this data from comScore highlighted in our mobile marketing statistics research shows, the multiplatform ribbons for all countries are much broader than users who are mobile only or desktop only.

5. Social media marketing including Social CRM and Social Customer Care

When I meet marketers at events and training I find there is still huge interest in social media, thanks to its reach and options to engage audiences and encourage advocacy or 'social media amplification' to give it the full treatment.

Our social media research statistics summary shows continued growth in social media usage overall, but with reduced popularity of some social networks in some countries. For example Twitter and Facebook are in decline or plateauing in many western markets while Snapchat, Instagram and Pinterest are still growing in usage.

Trends in social media marketing are often controlled by the efforts of the social networks to monetise and this has seen Facebook and Instagram, in particular make changes such that businesses now need to 'pay to play' to get the reach needed to have an impact. They have continued to innovate in their targeting and remarketing options. Jason DeMeyers has these interesting views on social media trends for 2017.

6. Conversion rate optimisation (CRO) / improving website experiences

This is the technique I selected a year ago as the way Smart Insights would see the most growth from in the year ahead. It's higher in popularity than previous years, but I still wonder whether many businesses are missing out on a more data-driven approach to increase leads and sales from their websites.

I saw this chart of the volume of structured tests presented by a major multichannel retailer who wanted to scale the number of tests they were running. It a great way to show the need to test extensively since only a third have a positive test. It also shows how competitors may be getting ahead if they are testing more extensively.

7. Internet of Things (IoT) marketing applications

IoT is one of the most important marketing technology applications of the last 2-3 years, but it is of most relevance to devices makers and retailers, so it is relatively high-up in this ranking of priorities.

There are expected to be 75 billion connected devices by 2020, meaning there will be ten times as many devices able to talk to one another as there will be people on the planet! The implications are huge and far ranging. All this sharing of data will transform the way we live our lives.

Our article covering opportunities and examples of marketing applications of the Internet of Things has this useful summary of alternative applications:

Smart Products Road Map

8. Search Engine Optimisation (SEO or organic search)

Mobile marketing SEO techniques will be particularly important in 2017 with Google's recent announcements about the mobile index and AMP. We have seen huge increases in AMP smartphone traffic since September 2016 when Google rolled AMPs out beyond Google News. AMPs are targeted at publishers, but should be considered by businesses with an active blog too in my opinion.

We have been covering these announcements and improvements in our other alert posts:

How Google's mobile-only index will change search in 2017
Google to start penalising sites that use pop-ups
Stop everything and implement AMP pages

9. Wearables

Wearables are one of the hottest consumer consumable commodities (e.g. Apple Watch, activity trackers, augmented reality)

10. Paid search marketing

Google AdWords is the most important form of Pay Per Click and here Google has been pursuing their 'Mobile-first' strategy by building out these features.

11. Online PR (including influencer outreach)

Online PR today is inextricably linked with Content marketing, SEO and Social media, or it should be. But this doesn't get a top rating since the others are important.

 12. Communities

These are branded niche or vertical communities.

13. Display advertising

This includes banners on publishers, ad networks social media including retargeting and programmatic.

14. Partnerships including affiliate and co-marketing

A neglected aspect of digital marketing, perhaps unsurprisingly unsexy.

Other trends

This is an interesting category since readers can tell us what we're missing. Suggestions here include:

Account Based Marketing (ABM) - relevant for B2B marketers targeting large accounts we have a new guide in our B2B toolkit on this early in the new year.
Digital OOH (Out-of-home) - A surprising one for the number one technique
Employee advocacy and feedback - interesting to see the internal marketing perspective - again surprising to see as the main growth point
Machine Learning - as mentioned at the top of the article
Omnichannel and multichannel attribution - both good for reminding us that it is the way that these channels work together to support each other that is often most important - the reason why many members are looking for advice on an integrated marketing strategy


For more Details Visit us @ Webdoux


Source: smartinsights.com

Social Media Marketing - How to Ease the Social Media Overwhelm

When first starting your online business it is very easy to become overwhelmed with everything you have to do. This is especially true in regards to social media. Your saying to yourself that there are not enough hours in a day to do it all.

You have to tweet, post status updates, re-tweet (RT), respond to direct messages (DM) and emails, post on your friends and fan's walls, make recommendations, send happy birthday notes to fans and friends, make connections and on, and on, and on. I am overwhelmed just writing about it.

To help ease the overwhelm, here  are four things you can do on Facebook, Twitter and Linked In to help you maintain a consistent presence. These can be done on a daily basis, at set times throughout the day or a few days a week.  The important thing is that you engage consistently. And remember to always offer value when you participate.

Facebook

Check and respond to emails
Update your status
Send happy birthday notes
Respond to 3-5 status updates

Twitter

Check and respond to @replies
Write 3-5 tweets
Check and respond to DM
RT valuable tweets from others

Linked In

Check and respond to emails
Update your status
Add or request new connections
Answer 1-2 questions in the Q/A section

These tasks done on a consistent basis will get your social media strategy moving in the right direction. There are also free online tools, such as Ping.fm and Hootsuite, that can automate some of these tasks for you. These tools help you maintain your social media presence without always having to be there yourself. But there is nothing like real-time interaction to help you accomplish your social media goals.

For more details visit us @ Social Media Marketing

Source: http://www.start-upsuccessnow.com/


Boost Up Online Businesses With Digital Marketing Agency India Click Here

15 Step Guideline To Create Your Perfect 2015 Digital Marketing Strategy

It is hard to believe that 2015 is right around the corner.

As the weather starts to cool down, digital marketers’ brains just begin to warm up and think about the budget for the New Year. The million-dollar question is what are the best digital networks to invest into and what platforms should receive more exposure for 2015?

Malcolm X was quoted as saying; “The future belongs to those who prepare for it today.” If you are reading this article, you are likely a step ahead of the competition by staying sharp in news and trends in the online marketing field. By starting to think about the future of online marketing, you can plan out a successful 2015 year for your business while staying a step ahead of the competition.

The 15 step guideline for the perfect 2015 digital marketing strategy will provide you with a digital marketing blueprint for the upcoming year.

Jeff’s Bonus: Get my 2015 Perfect Digital Marketing Strategy Checklist that summarizes the techniques in this post, plus my 10 tips for increasing engagement on Facebook and my 6 tips for ranking higher in Google. Click here to get these bonuses sent to you.

Once the ball drops on New Years at midnight, you won’t drop the ball when it comes to digital marketing strategy.

1. Get started on Instagram

If you haven’t started an Instagram account for your business, what are you waiting for? The younger generation has flocked to this social media platform with over 200 million monthly active users (according to Expanded Ramblings). Advertisers are getting more of an opportunity to share their content through filtered photos. Instagram is one of the most natural ways to share content for your brand. It is better to be a step ahead of the game than 2 steps behind it.

2. Yahoo! Bing network

The average cost per click on Yahoo! Bing was 10% to 24% lower than on Google AdWords.  A lower cost per click can yield a lower cost per acquisition, which is the exact reason why you should start taking the search network seriously that receives 11.6% of the market share this upcoming year.

If you are in an expensive industry in the pay per click world like the legal profession, insurance industry or medical field, having a lower cost per click can help with a profitable PPC campaign.

3. Facebook lookalike audience

What exactly is a Facebook Lookalike Audience? According to Facebook, Lookalike audiences let you reach new people who are likely to be interested in your business because they’re similar to a customer list you care about. When you use Custom Audiences, you can choose to create a lookalike audience that targets people who are similar to your Custom Audience list.

Let’s say you have an email marketing database over 5,000 contacts and are in the heating and cooling industry. You can upload this onto Facebook’s advertising platform and target the EXACT demographic similar to your existing customers! This is a neat feature that advertisers should at least test during the upcoming year.

4. Paid promotion on Facebook

Adding just $5.00 in promotion to selected Facebook posts will drastically increase your interaction. You’ll start to notice a major spike in communication when you boost your post for a small budget. With Facebook’s Edgerank Algorithm, the likelihood for a business to appear high in the news feed is less likely. This is why for 2015, you should focus on posts that can yield the best results and boost them for a small budget.

5. Email marketing

If you are a business that only sends out one email blast per month, start doubling this number and send out at least two per month. Nordstrom sends out multiple email blasts EACH DAY! If you have compelling content that would be informative to the subscribers on your email list, tell them about it via email communications.

According to econsultancy.com, email marketing remains the best digital channel for ROI. Start strategizing heavily as to how you will make this for of online marketing work for you business in 2015!

6. Twitter outreach

There has been a lot of frustration amongst marketers over all of the advertising that various social media channels are forcing businesses to partake in. Luckily, Twitter is still a great platform where you can grow your following organically. Start searching for hashtags within your industry and reaching out to users in this fashion. Compliment someone on Twitter about a blog post that they wrote. Begin asking questions related to your hashtag. The result will be more interaction and core following of people who are interested in your content! There is a reason why Twitter has nearly 1 billion registered users! Start reaching your target audience via tweets through the perfect Twitter outreach strategy in 2015.

7. Facebook re-marketing

If you are a social media marketer and have not taken advantage of display advertising on Facebook, you are missing an outstanding opportunity. Not only will this yield one of the highest return on investments for your clients, it will help with brand exposure, lead to better conversion rates and provide a flexible budget which will lead to a more effective strategy.

An apartment community in Columbus implemented beautiful graphics with relevant messaging for one of its apartment communities for Facebook re-marketing. When someone would drop off of their website and visit Facebook, this messaging would follow them around. This resulted in a 33% uptick in conversion for their Polaris Apartments community!

Start seeing an uptick in conversion by implementing a Facebook re-marketing strategy for 2015.

8. Better blogging

We like to refer to blog content as the match that starts the fire. When you write a compelling blog, it has the potential to rank well organically in the search engines. 80% of daily blog visits are new so this is a great driver of new website traffic! Additionally, a blog can serve as content for a Facebook and Twitter post as well as a teaser for an email marketing campaign. By creating better blog content in 2015, your web traffic will increase and your content will become more compelling

9. Google+ game plan

Google+ might not gain you that much interaction on your social media posts. This social media platform plays a crucial role in search engine optimization on the localized level, which makes this a must for marketers in 2015.

The more reviews you get, the more content you post onto your page and the more followers your obtain, the higher the likelihood that you will start ranking well for localized search terms.

10. YouTube videos

Did you know that Google owns YouTube? By implementing videos into your online marketing mix, you can start to get search engine exposure for the videos that you upload onto YouTube! There are a lot of great tricks to obtain more video SEO Exposure. Choosing a proper title tag, uploading a transcript and embedding the YouTube video are just some of the tricks for optimal SEO exposure. Online video should definitely be included in your 2015 digital marketing strategy as this form of rich media can be a game changer in terms of publicity for your company. People will interpret your YouTube videos that you are taking your marketing initiatives very seriously!

11. Compelling graphics

The more compelling your graphics are on various social media channels, the more interaction you will receive. If you have a graphic designer, start sending him or her over your social media calendar so they can help create beautiful imagery. In 2015 you will want to increase engagement and great pictures certainly help. If you don’t have a graphic designer, don’t worry; there are affordable sites that offer stock photography like BigStock.

12. Search engine optimization

Search Engine Optimization (SEO) leads have an average close rate of 14.6%, while outbound leads (such as cold calls or print advertising) have an average close rate of 1.7%. Having your website optimized for SEO is a necessity heading into 2015. By having an SEO strategy in place, you can increase your leads and grow your business for next year.

13. Content contribution

If you want your content to be seen by more eyeballs and gain more exposure, start contributing content to other blogs in similar fields. If you own an apartment community in Nashville, start writing for a local Nashville website that talks about the best activities around town. You will be seen as an expert in your city and this can help drive more traffic to your website. While people might not be looking for an apartment immediately, they will remember that you have invested time and effort into content within the community!

14. Digital PR

You can build off of the content contribution by implementing a Digital PR strategy. If you reach out to various media related websites and send them over a solid pitch, they might just write an article on your company or feature your CEO in a blog post.  The more people talking about your company, Tweeting about your business and mentioning your brand, the better exposure you will receive for the upcoming year.


15. Unique promotion:

Brainstorm a unique promotion that people will actually enjoy that can drive massive publicity for your company in 2015! Whether it is coming up with a user generated jingle contest or a photo upload promotion, entice your great fans on social media marketing to interact with your brand in a clever way. If the promotion is a success, it will be one of the most talked about campaigns for your company in 2015.

Jeff’s Bonus: Get my 2015 Perfect Digital Marketing Strategy Checklist that summarizes the techniques in this post, plus my 10 tips for increasing engagement on Facebook and my 6 tips for ranking higher in Google. Click here to get these bonuses sent to you.

We don’t expect digital marketers to hit on each and every one of the 15 guidelines referenced above. Within the list, some of the suggestions are relatively new while others have been around for the past decade. If you incorporate some of the 15 Steps from our Guideline, you might just have the perfect year in 2015 from an online marketing perspective!


For more details Click Here

Source: http://www.themediacaptain.com/

5 Things Everyone Should Know About Social Media Marketing In 2016

Earlier this week we covered the ineffective, outdated social media tactics that should no longer be used in 2016. But what about the new tactics brands should be leveraging? Below are five of the top social media efforts that marketing professionals should consider utilizing next year in order to make an impact and better connect with their audiences.

The five things you should be doing in social media marketing in 2016 are:

1 – Engage With Bloggers and Social Media Influencers

You’ve likely heard of brands partnering with bloggers and social media influencers or celebrities, and it’s for good reason – it works. According to RhythmOne (formerly Burst Media) marketers made an average of $6.85 in earned media value for every $1 of paid media spent on influencer marketing in 2014. By all estimations, this is only set to continue or even increase. Nielsen has reported that 92% of consumers trust earned media (such as recommendations from friends and family) above all other forms of advertising; and with ad blocking likely to become a larger problem for marketers in 2016, gaining earned media will become exceedingly important.

Social Media Marketing

2 – Start Live Streaming

Whether you’re B2C, B2B, a non-profit or a personality, live streaming is something to try in 2016. Consider these ideas: B2C companies or personalities can show the “behind-the-scenes” perspective or “the face behind the brand” to humanize themselves and forge connections and loyalty. B2B companies can stream valuable information to their current and potential customers by explaining how their offerings can benefit the viewer, or provide tips to help the viewer do their job with better quality, efficiency or results. Live streaming can allow non-profits to pull on heart strings by showing the real time impact they are making or the hard work and dedication of their team. This is just scratching the surface of the many beneficial uses of live streaming for brands. It’s no longer just Meerkat and Periscope (not to mention Google GOOGL +1.43% Hangouts) as options either. There are now companies like blab.im and most recently Facebook, proving the growth of live streaming is likely to continue.

3 – Social Media Advertising

Let’s start by being clear that organic social media efforts, such as posting to your brand’s social media channels or engaging in online conversations, is different than paid social media efforts, such as Facebook FB +2.61% or Twitter TWTR +5.88% advertising. They are separate practices that both  appear on social media channels, but they co-exist and benefit each other in many ways. According to Forrester Consulting, seeing ads on social media channels is the top way social media users find out about new brands, products or services. Since the majority of U.S. adults use social media, this is impactful. eMarketer also shares that between 20-25% of people visit the store or website after seeing a social media ad on Facebook, Instagram, Twitter or Pinterest; and between 14-17% bought the product or service. If you’re not already utilizing this channel, it’s time to develop a social media marketing strategy (and budget) for 2016.

4 – Offer Deals or Promotions

Would you like to develop a larger audience base, gain more customers, and measure conversions from social media in 2016? Treating your social media fans to special offers is a great way to achieve all three. Your loyal customers might connect with your brand on social media because they love you. But eMarketer reports that most people do so because they are interested in buying your product, receiving an incentive (i.e. sweepstakes, discount, or gift card) or to get regular coupons and promotions. Mixing special offers into your content calendar is a way to keep both the brand and consumer happy.

5 – Begin Employee Advocacy Campaigns

Most companies spend a considerable amount of time trying to get external audiences to talk about their brand. But what about activating your internal audiences (i.e. employees)? It’s generally easier and less expensive than other advocacy campaigns, and who better to promote the brand than your own team? As mentioned previously, more people will trust this word-of-mouth marketing (even if coming from an employee) than they will hearing it from the brand itself. Brands such as IBM have succeeded with employee advocacy campaigns and today’s social media managers can get assistance from several platforms that exist solely for this function.


For more details visit us @ webdoux.com


Note: This content was shared in http://www.forbes.com

Boost Up Online Businesses With Digital Marketing Agency India

Internet marketing agencies in India make use of digital resources such as Internet, television, radio, cell phones, etc for the promotion of brand names as well as products to their customers. The agencies also encompass the field of direct marketing with their consumers in a digital mode. A marketing includes market study, sales optimization, e-commerce, search engine optimization and lots more techniques.

Grab hold of a digital marketing agency India and specify the aims, objectives and opportunities of your company. You can also maximize your business return on investment by means of digital initiatives.

Two types of digital marketing are in vogue. One is the pull digital marketing and another one is the push digital marketing. In case of the pull digital marketing, you can actively look for the marketing content by virtue of searching websites, blogs, etc. And in case of the push internet marketing, the marketing people provide you the content as you can get in an email. But for both the pull as well as the push marketing, you need to keep connected to websites in order to get the content.

However you can make use of the push along with the pull message technologies for your internet marketing at the same time and can reap the benefits of both forms of digital marketing. To take up an instance, your email campaign can consists of an advertisement for your banner or a link for downloading the content.
If you want to make use of static page content, existing web browser technique will meet your requirements. On the other hand if you want to draw preferred customer demography, you can opt for search engine optimization, which is an added technology of online marketing in Chennai.

Now where will you get a reliable digital marketing agency India? You can log on to the domain of http://www.webdoux.com and treat your business with the best online marketing in India. The adept team of SEO professional at Webdoux understands the varying needs of your business for online advertising. You can have some wonderful experience with your customers along with great digital marketing solutions from this SEO service provide in India. The expert SEO personnel utilize the latest technology to raise your traffic and conversions.

So you can easily go for this SEO Agency in India and give a boost to your online businesses through SEO Audit, linking solutions, social media, display, word press, blog updates and lots more. Webdoux boasts of global clientele not only from India but also from many other parts of the world that include UK, USA, Australia, Ireland and several other European countries.
Nowadays you will find most of the local as well as the global business owners are depending on SEO for enhancing their businesses. Hence you can also be a part of this online digital marketing process and can grow your online business in a lucrative way.


For more details visit us @ digital marketing


Source: http://www.softzsolutions.com/

Effective Social Media Marketing for More Profit

Social Media Marketing has emerged in the online marketing scene only a decade ago. Social media has come a step forward from where it was initially. It is wonderful to see the entire world as a close knit family communicating with each other without any geographical distinction. This has resulted in the emergence of many Ottawa SEO companies that provide good marketing opportunities to utilize the large network of people. SEO has become a powerful source for popularizing social media in Ottawa. Another important tool is social media optimization and it is very effective. The key to enhance marketing in the sphere of social media is to interact and keep the consumers and the clients in the close vicinity.

There are strategies implied by Chennai SEO experts that make the webpage popular amongst people after this it is the responsibility of the business owner to put forward their services and ideas in front of other users. It is to be kept in mind that all the users are not interested in all the websites that pop up on their computer screens. Thus they simply ignore these sites. As a result, whatever money is spent on the social media marketing strategies goes futile. Here is the need of target audience that makes the entire process of marketing successful. Every company has a set of target audience that utilizes the services and products and in return let the supplier earn profit. A steady cash flow is the dream of every businessman and it is for purpose only they spend huge amount of money on hiring SEO and online marketing experts to serve the purpose.
Social media in Chennai is catching up fast and is an important component of the strategies of online marketing companies. Considering it to be one of the most effective ways of marketing, companies are devoting a lot of time in chalking out definite plans to make their marketing strategies successful. A concrete and systematic approach helps to stay focused on the goal. Social media marketing is not only about finding the target audience but it also implies a thorough market research and analysis. There are certain categories in which the marketing experts work on:

Competitors- Look at the strategies that your competitors are implying for the marketing of their products. Try to find out how are they using social media for their own benefit?
Goal- You have to set definite goals for yourself and devise short term plans to achieve these goals. The action plans for reaching these goals will make the task look simpler.

Purpose- When talking to SEO or marketing experts it is very important to explain to them what your actual purpose for marketing is. It will make it easier for the experts to devise a congenial strategy that will help you realize your goal soon.
Optimize- Optimizing your website or webpage is another important tool in this sphere. You have to merge various platforms together and link them up to save your time.

There are many more strategies that Ottawa SEO companies are devising through social media in India to make the marketing plan successful.


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Source: http://www.gnim.ca/